Graze Smoke House

Talk about a project we could sink out teeth into! At Graze, fast, casual dining is combined with southern-barbeque-style cuisine. From its 16-hour brisket, to its handcrafted jerky, it's the tastiest way to get a quick meal. Only exceptional ingredients make their way into its kitchen and recipes. Dot Matrix started with their brand identity, and went all the way through to their signage and menus, creating a consistent design theme that blended perfectly with the authentic, homegrown and grassroots vibe at Graze Smoke House.